Tuesday, 3 March 2020

What Are The Specializations Offered In BBA?



If you wish to pursue a BBA from Indias leading colleges, for instance, a course like the Symbiosis Pune BBA, then you need to know about the different specializations of BBA offered. BBA is currently a very popular degree choice among students after their 10+2. Getting a BBA degree offers you a plethora of opportunities in getting jobs, starting businesses and even pursuing higher education.

Students can be employed in various fields such as Marketing, Education, Finance, Healthcare, Sales, Automobile and Government sectors including several others. Considering the vast applications of this degree, it is extremely essential to choose the right specialization as it can act as either a boon or a bane in ones career. Here are a few of the specializations usually offered:

1.BBA Marketing: A BBA in Marketing equips students with the theoretical knowledge of the various principles of marketing management and the practical skills of targeting and positioning, brand, management, product management among several others. This specialization opens students up to job roles such as marketing strategists, brand managers, PR specialists, and other marketing profiles.

2.BBA Finance: BBA in Finance deals with the planning and controlling of financial resources for an organization or business. The course consists of subjects such as pricing, finance management, consumer behaviour, and customer relationship management. Students who graduate with this degree can be employed in the fields of banking, corporate finance, fund and asset management and retailing. The job roles offered are financial managers, financial analysts, investment bankers, and financial consultants among other commerce-related roles.

3.BBA Human Resources: This specialization focuses on equipping students with the skills to handle and manage the functioning of a company. This course focuses on knowledge related to organizational behaviour, communication skills, business environment, and retail management among others. Students are usually employed in the corporate sector in roles like HR Manager, HR Coordinator, IT Recruiter and other administrational positions. This is a lucrative option as the salaries are usually high for HR employees and they are employed in companies across all industries.

4.BBA in International Business: This specialization equips students with the skills to manage global businesses and other concepts that are essential to managing international business. It also deals with the import and export of goods and services and the procurement of other resources essential to the functioning of a business. The graduates with this specialization can be employed as an international operations manager, global distribution manager, and international trade manager among several others.

These are just some of the available specializations and students can research and choose from the other available options as well. Considering your interests and career goals, you can enrol yourself in either one of the Symbiosis BBA courses or choose from other courses around the country.

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